Privacy Policy for Apsara Flora
Apsara Flora ("we," "our," or "us") is committed to protecting the privacy of our customers and visitors to our online platform. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you interact with our services, including bespoke floral arrangements, event styling, corporate subscriptions, plant sales, delivery, and floral workshops.
1. Information We Collect
We collect various types of information to provide and improve our services to you:
- Personal Data You Provide Directly: This includes information you provide when placing an order, subscribing to our services, participating in workshops, filling out forms, or contacting us. This may include your name, shipping address, billing address, email address, phone number, payment information (processed securely by third-party payment processors), and any specific instructions for floral arrangements or gift messages.
- Recipient Information: If you send flowers or gifts to others through our service, we collect the recipient's name, address, and contact information to fulfill your order. You are responsible for ensuring that you have the right to provide us with this information.
- Transaction Data: Details about your purchases and the services you have obtained from us.
- Technical Data: Information about your device and how you interact with our online platform, such as your IP address, browser type, operating system, and browsing activity. This data is collected automatically through cookies and similar technologies.
- Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.
2. How We Use Your Information
We use the collected information for various purposes, primarily to provide our services and enhance your experience:
- To Fulfill Orders: Processing your purchases, arranging bespoke floral designs, delivering flowers, and managing corporate subscriptions.
- To Provide Services: Facilitating event styling and decoration, managing plant sales and care instructions, and organizing floral workshops.
- Customer Service: Responding to your inquiries, providing support, and addressing any issues related to our products or services.
- Marketing and Promotions: With your consent, sending you information about new products, promotions, and special offers that may be of interest to you. You can opt out of these communications at any time.
- To Improve Our Services: Analyzing usage patterns and feedback to enhance our online platform, product offerings, and overall customer experience.
- Legal and Regulatory Compliance: To comply with applicable laws, regulations, and legal processes.
3. Sharing Your Information
We may share your information with trusted third parties under certain circumstances:
- Service Providers: We work with third-party service providers who assist us in operating our business, such as payment processors, delivery services, IT support, and marketing platforms. These providers are obligated to protect your information and use it only for the purposes for which we disclose it to them.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
4. Data Security
We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, use, disclosure, alteration, or destruction. We regularly review our security procedures to consider new technologies and methods. Despite our best efforts, no method of transmission over the internet or method of electronic storage is 100% secure.
5. Your Data Protection Rights
Depending on your location and applicable data protection laws, you may have certain rights regarding your personal data:
- Right to Access: You have the right to request copies of your personal data.
- Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
- Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
- Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
- Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
- If you make a request, we have one month to respond to you. To exercise any of these rights, please contact us using the details below.
6. Cookies and Tracking Technologies
Our online platform uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and personalize content. You can manage your cookie preferences through your browser settings.
7. Links to Other Websites
Our online platform may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
8. Children's Privacy
Our services are not intended for individuals under the age of 18. We do not knowingly collect personally identifiable information from anyone under 18. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from children without verification of parental consent, we take steps to remove that information from our servers.
9. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
10. Contact Us
If you have any questions about this Privacy Policy, your personal data, or wish to exercise your data protection rights, please contact us:
Apsara Flora
18 Maxwell Road, #03-12 Maxwell House, Singapore, Central Region, 069114, Singapore